Confidence, tailored beautifully.
Gita Omri is a New York womenswear label recapturing elegance for the modern woman. Founded by designer Gita Omri Brown, it makes timeless, beautifully made pieces for the woman who wants to feel like herself, only more so. Because true femininity is powerful, and true style never compromises.
I have always loved dressing up. What was once a game became a part of my life that brings me so much joy, and honors that little girl who just wanted to be fancy. I love that I get to help other women feel empowered and special through fashion.
The girl who wanted to be fancy.
Long before the atelier, there was a little girl in a handmade dress who just wanted to feel fancy. That joy never left, it became a life’s work.
After years in New York City, Gita and her family moved to the New Jersey suburbs, where she opened her atelier. The studio was built to bring custom, personal design to women who want quality and uniqueness in a world of fast, disposable clothing.
Elegance is not performance. It is presence.
Every piece honors the balance of strength and softness, comfort and confidence, refinement and authenticity. Gita’s aesthetic is accessible glamour with an edge. A regular of New York Fashion Week and a fine artist, she brings the same conceptual spirit and play with material and silhouette to her collections that she brings to her paintings, all of it made to help a woman feel seen and entirely herself.
No beauty overlooked.
Strength & Softness
Clothes that hold both at once: power and delicacy, refinement and ease. Presence, never performance.
Made to Last
Timeless, high-quality pieces made to be lived in. Fewer, better, chosen with intention, and far less waste.
Entirely Herself
Designed to help a woman feel seen, confident, and completely herself in every room and every moment.
Collection. Capsule. Custom.
The Collection
A concept-driven assortment of full looks, from tailored suits to dresses and everything in between. One collection a year, made to be worn all year.
Shop the Collection →The Capsule
A curated group of essentials that form the base of any wardrobe. Fewer, better pieces that earn their closet space.
Omri Essentials →Custom
Work hand in hand with Gita to perfect an existing design or create a one-of-a-kind piece, made to your exact measurements and vision.
Begin a Bespoke Piece →Join the inner circle
A little something off your first order, first looks at new color stories, and private appointment invitations.